
concept
- land purchase & acquisition
- recommendations on land planning, floor plan selection & exterior elevations for particular market
- consultation & coordination of documentation pertinent to the development
- research & analysis on local competition
- selection / coordination of interior & exterior finishes
- coordination of interior merchandising for models & sales centers
- preparation & implementation of a comprehensive strategic plan & budget for sales marketing
- coordination of design & production of sales center graphics {including site tables, maps, renderings, logos, builder / developer bios}
- assistance in proper pricing & construction staging to ensure highest financial return
to… all the stuff in between
- full time on-site staffing by trained, licensed REALTORS®, if applicable
- continuous sales motivation & training of REALTORS®
- coordination of design & production of all advertising materials {including logos, flyers, brochures, signs, print, web & radio advertising}
- placement of all advertising with the appropriate media according to strategic plan
- preparation & placement of public relations news
- production of broker / agent & homeowner events
- preparation & maintenance of traffic & sales reports
- all listing & marketing of property to satisfy all requirements of local MLS board and in compliance with the real estate laws of the state
closing
- coordination of walk through inspections
- coordination of closing attorney, scheduling of closing dates
- expedition of all processing details necessary for prompt closings of each sale
- continuous conversation with lenders in order to prevent “surprises”